I was just perusing Yahoo!, and noticed a story about a new diet on the front page. The promise of this diet…Eat More, Lose Weight! No, I didn’t make that up. It’s called Volumetrics. I’d bore you with the details, but I would just be boring you. Make sense?

Anyway, I’m glad I don’t have to diet, but that’s not the point. I’m thinking of starting my own new diet fad and see if I can sell a bunch of books or other things people don’t really need. I’m fairly certain that if my diet promises something that seems unrealistic, even if I can’t prove its efficacy, I’ll do okay. I mean, just look at the Atkins diet. You can eat an extra serving of meat with your meat, and you’ll not only lose weight but be healthier! Are you kidding me? Needless to say, Atkins is pretty much out of vogue now, but it sure made Dr. Atkins rich.

Diets that stress things that make sense probably don’t sell a lot of merchandise. For instance, if I came out with a diet that said, Eat less crappy food and more healthy food in smaller quantities while increasing your activity level, I’m fairly certain it would bomb from a marketing stand point. Why would anyone buy the book? It doesn’t fulfill the one requirement most Americans are looking to satisfy…something for nothing.

So…on to Volumetrics everyone! Eat more, lose weight! It’ll make a million.